A positive corporate image can help you withstand competition in the challenging market, and we know there is professional knowledge involved. Market research, analytic, marketing proposition and promotion are salient and of equal importance are the design elements embedded in packaging, product commercials and interior decoration. Positive image is gained through positive customer experience. Through sense and design technique applied to every customer touch point, the company’s core values and ethos will be displayed and received by public. In the long run, the right business’ identity, the value of goodwill and customer loyalty can be achieved.